Entrepreneurship provides essential knowledge and resources to help aspiring entrepreneurs transform their thoughts and ideas into reality. Our program encompasses the whole entrepreneurial journey – starting with the empowerment of aspiring entrepreneurs to the creation and development of early-stage ventures, all the way to small and medium-size enterprise growth. 

Each class session focuses on developing a different aspect of the Business Model Canvas/Business Plan, which evolves over the course of the semester into a working document that can be executed right away.

 

 

Class sessions

1.From Ideation to Creation

From Ideation to Creation provides aspiring entrepreneurs with the critical framework to explore their business ventures and execute their ideas. Students will be introduced to the Business Model Canvas and will be expected to complete each section of their plan throughout the duration of the program as their ideas evolve

2. Business Model Canvas

Business Model Canvas helps students strategize and structure their companies. As students progress, the canvas will transform into a living document. Students will have a well-vetted business model to follow in pursuit of their goals.

3. Key Partners, Resources, Activities

Key Partners, Activities, Resources calls for students to evaluate their products and/or services and identify the type of backing and collaborations needed to move forward.  Students will participate in access to capital fairs and gain opportunities to network with organizations offering grants and low-cost financing. 

4. Value Propositions, Industry Analysis

Value Propositions, Industry Analysis asks students to highlight the problem that their product or service will solve. Additionally, students will analyze the market to determine their product’s competitive advantages. Students will know what sets them apart from the competition, which is a key selling point for consumers and investors. 

5. Field Experience Start

Field Experience is a supplemental learning piece that connects students to entrepreneurs/mentors within their field.

6. Customer Relationships and Channels

Customer Relationships and Channels will help students pinpoint their target market, specifically the individuals and organizations needed to make their businesses flourish.  Students will conduct research on local market trends as they relate to supply and demand awareness for their product or service.

7. Cost Structure & Revenue Streams

Cost Structure & Revenue Streams assesses the cost of doing business in relation to sales. Students will learn how to price their products for wholesale and retail deals. Students will have concrete price points in place to add to their Business Model Canvas. Pricing structures will forecast profit projections keeping each student informed.   

8. Marketing & Sales Plan Collateral

Marketing & Sales Plan, Collateral assists students with branding their product or service so it meets the needs and tastes of their target audience. Students will design all of their marketing materials, such as logo, website, business email, mailing list, social media platforms, flyers, etc.

9. Pitching

Pitching delves into giving voice to the content within students’ Business Model Canvas. 

Students will craft an elevator and presentation pitch for their businesses. Students will practice and present in front of guest judges for a chance to win startup support from the program.

10. Business Corporation Education

Business Corporation Education gives students insight into licensing requirements and the recommended entity for, which to register their business. Students will complete their corporate and business license registrations. 

11. Business Accounting and Bookkeeping 

Business Accounting and Bookkeeping informs students on best practices for recordkeeping and filing taxes per state regulations. Students will work in QuickBooks and put forth an accounting plan suitable to their respective business models.  

12. Field Experience Wrap Up

Field Experience is a supplemental learning piece that connects students to entrepreneurs/mentors within their field.

 

Mode and Date

Virtual live course (Zoom)
Start date: 5/25/2022

Duration

Duration: 24 hours
Time structure: 2 weeks and 2 days 
Time: Mon – Fri, 5pm – 7pm

Pricing

Price for 1 person: 499.00 USD
Included: Final test with a Certificate of completion