Understanding Customer Relationship Management (CRM)

Students will learn how to use a Customer relationship management (CRM) platform for managing a company’s relationships and interactions with customers and potential customers. The goal of a CRM platform is simple: Improve business relationships to grow your business. The course will show how a CRM system helps companies stay connected to customers, streamline processes, and improve profitability.

Hours of Instruction:

Total Hours:  8

Prerequisites:

None